Consumers drive to store to buy a new pair of Tecnica ski boots.
Consumers bring back their old ski boots (any model, any brand) to store to recycle them.
Consumers register on Blizzard-Tecnica website using the QR-Code.
Dealer collects a miminum of 25 pairs of old ski boots before calling Fercam to organize the pick-up.
Tecnica Group takes care of the transportation of the old ski boots to the recycling partner to recycle them.
Consumer buys a new pair of Tecnica ski boots online.
The e-tailer ships the new pair of Tecnica ski boots just purchased, including in the box a flyer which explains the possibility to return the old ski boots with no costs for consumers by using the Tecnica box and providing the registration code to get a discount voucher.
Consumers return their old ski boots to the e-tailer.
Consumers register on Blizzard-Tecnica website.
All the ski boots at the end of their life cycle will be collected with one massive pick-up. Tecnica will support the full cost of transport and of the recycling process.
Tecnica will recycle the ski boots separating all the different materials and giving them a second life. Tecnica will recycle alpine ski boots from any brand.